Meine Bank "AHA Moments" campaign 2023

Dec 16, 2023

Dec 16, 2023
Dec 16, 2023
Dec 16, 2023

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2 minutes

2 minutes
2 minutes
2 minutes
My bank "AHA Moments" campaign 2023
My bank "AHA Moments" campaign 2023
My bank "AHA Moments" campaign 2023

Creative Campaign for My Bank

The OnlineOnly account in focus has been developed by dietz.digital into a completely new creative campaign. The media placement takes place, in addition to digital distribution, also on many other channels. This includes print, floor prints, posters, stadium advertising, and many other media.

Meine Bank – Raiffeisenbank in Hochtaunus eG

The OnlineOnly account is a free checking account from Meine Bank, Raiffeisenbank in Hochtaunus eG. The bank is distinguished by being a cooperative bank in Hochtaunus, specifically in Bad Homburg v.d.H., pursuing many innovative approaches. In addition to a central consulting center for all customers, the bank offers the OnlineOnly account, a completely free checking account, without any ifs and buts.

The Concept for the “AHA Moments” Campaign

As a digital agency, dietz.digital is already active in many digital activities for the bank. It always concerns creative moments. This is often misunderstood as if a digital agency consists only of techies. That is not the case, at least not with us. Over the years we have become more and more digital experts, but that also has a lot to do with creation. No matter how well digital advertising is distributed, in the end, the message counts. If it doesn't fit, isn't executed creatively enough, or simply doesn't offer any benefit, then it won't work.

We Focus on Individual Benefits, Not the Big Picture

The OnlineOnly account has various advantages, and these individual benefits are the focus. For example, free of charge or including credit card or immediately available, etc. We fit the individual benefits into a defined passepartout to give the individual the visual whole.

The benefits receive their AHA moments from us, typical expressions of surprise. One benefit gets “Aha!”, the next “Oh!”, the next “Psst!”, etc. This gives each individual piece of information weight and leads to the overall solution: the free OnlineOnly account.

Always on the way to address all target groups from young to old. We look forward to 2024 and the results of the campaign online and offline.

Creative Campaign for My Bank

The OnlineOnly account in focus has been developed by dietz.digital into a completely new creative campaign. The media placement takes place, in addition to digital distribution, also on many other channels. This includes print, floor prints, posters, stadium advertising, and many other media.

Meine Bank – Raiffeisenbank in Hochtaunus eG

The OnlineOnly account is a free checking account from Meine Bank, Raiffeisenbank in Hochtaunus eG. The bank is distinguished by being a cooperative bank in Hochtaunus, specifically in Bad Homburg v.d.H., pursuing many innovative approaches. In addition to a central consulting center for all customers, the bank offers the OnlineOnly account, a completely free checking account, without any ifs and buts.

The Concept for the “AHA Moments” Campaign

As a digital agency, dietz.digital is already active in many digital activities for the bank. It always concerns creative moments. This is often misunderstood as if a digital agency consists only of techies. That is not the case, at least not with us. Over the years we have become more and more digital experts, but that also has a lot to do with creation. No matter how well digital advertising is distributed, in the end, the message counts. If it doesn't fit, isn't executed creatively enough, or simply doesn't offer any benefit, then it won't work.

We Focus on Individual Benefits, Not the Big Picture

The OnlineOnly account has various advantages, and these individual benefits are the focus. For example, free of charge or including credit card or immediately available, etc. We fit the individual benefits into a defined passepartout to give the individual the visual whole.

The benefits receive their AHA moments from us, typical expressions of surprise. One benefit gets “Aha!”, the next “Oh!”, the next “Psst!”, etc. This gives each individual piece of information weight and leads to the overall solution: the free OnlineOnly account.

Always on the way to address all target groups from young to old. We look forward to 2024 and the results of the campaign online and offline.

Creative Campaign for My Bank

The OnlineOnly account in focus has been developed by dietz.digital into a completely new creative campaign. The media placement takes place, in addition to digital distribution, also on many other channels. This includes print, floor prints, posters, stadium advertising, and many other media.

Meine Bank – Raiffeisenbank in Hochtaunus eG

The OnlineOnly account is a free checking account from Meine Bank, Raiffeisenbank in Hochtaunus eG. The bank is distinguished by being a cooperative bank in Hochtaunus, specifically in Bad Homburg v.d.H., pursuing many innovative approaches. In addition to a central consulting center for all customers, the bank offers the OnlineOnly account, a completely free checking account, without any ifs and buts.

The Concept for the “AHA Moments” Campaign

As a digital agency, dietz.digital is already active in many digital activities for the bank. It always concerns creative moments. This is often misunderstood as if a digital agency consists only of techies. That is not the case, at least not with us. Over the years we have become more and more digital experts, but that also has a lot to do with creation. No matter how well digital advertising is distributed, in the end, the message counts. If it doesn't fit, isn't executed creatively enough, or simply doesn't offer any benefit, then it won't work.

We Focus on Individual Benefits, Not the Big Picture

The OnlineOnly account has various advantages, and these individual benefits are the focus. For example, free of charge or including credit card or immediately available, etc. We fit the individual benefits into a defined passepartout to give the individual the visual whole.

The benefits receive their AHA moments from us, typical expressions of surprise. One benefit gets “Aha!”, the next “Oh!”, the next “Psst!”, etc. This gives each individual piece of information weight and leads to the overall solution: the free OnlineOnly account.

Always on the way to address all target groups from young to old. We look forward to 2024 and the results of the campaign online and offline.

Creative Campaign for My Bank

The OnlineOnly account in focus has been developed by dietz.digital into a completely new creative campaign. The media placement takes place, in addition to digital distribution, also on many other channels. This includes print, floor prints, posters, stadium advertising, and many other media.

Meine Bank – Raiffeisenbank in Hochtaunus eG

The OnlineOnly account is a free checking account from Meine Bank, Raiffeisenbank in Hochtaunus eG. The bank is distinguished by being a cooperative bank in Hochtaunus, specifically in Bad Homburg v.d.H., pursuing many innovative approaches. In addition to a central consulting center for all customers, the bank offers the OnlineOnly account, a completely free checking account, without any ifs and buts.

The Concept for the “AHA Moments” Campaign

As a digital agency, dietz.digital is already active in many digital activities for the bank. It always concerns creative moments. This is often misunderstood as if a digital agency consists only of techies. That is not the case, at least not with us. Over the years we have become more and more digital experts, but that also has a lot to do with creation. No matter how well digital advertising is distributed, in the end, the message counts. If it doesn't fit, isn't executed creatively enough, or simply doesn't offer any benefit, then it won't work.

We Focus on Individual Benefits, Not the Big Picture

The OnlineOnly account has various advantages, and these individual benefits are the focus. For example, free of charge or including credit card or immediately available, etc. We fit the individual benefits into a defined passepartout to give the individual the visual whole.

The benefits receive their AHA moments from us, typical expressions of surprise. One benefit gets “Aha!”, the next “Oh!”, the next “Psst!”, etc. This gives each individual piece of information weight and leads to the overall solution: the free OnlineOnly account.

Always on the way to address all target groups from young to old. We look forward to 2024 and the results of the campaign online and offline.