Inspire the Future

PUBLIC AI GUIDELINES of the agency dietz.digital

We use Artificial Intelligence in a targeted manner to achieve better and faster results for our clients – responsibly, transparently, and in compliance with the GDPR. These guidelines describe the principles behind this.

In addition to these public AI guidelines, there are internal AI guidelines that document the internal handling of AI, personal data, and other topics.

1. Humans decide
   AI supports our work, but does not replace human judgment. All results are reviewed by experts before we use them.

   
   

2. Data protection takes priority
   We process personal data only with a valid legal basis and work exclusively with providers with whom a data processing agreement has been concluded. The principle of data minimization applies.

   
   

3. Confidentiality
   We treat client and project data confidentially. Access credentials and sensitive information are not entered into AI tools.

   
   

4. Quality and factual accuracy
   We check AI results for accuracy and quality. We do not adopt unverified content.

   
   

5. Transparency
   Where AI significantly contributes to a result, we are open about it.

   
   

6. Fairness and employee protection
   We do not use AI to monitor employees, nor as a basis for personnel decisions.

   
   

7. Secure, verified tools
   We only use approved and verified AI services.

   
   

8. No use for AI training
   Under no circumstances are client and project data passed on to AI providers for training purposes or similar use. For the AI services we use, the contractually agreed exclusion of training use applies to client data (Commercial Terms of Service of the respective provider).

dietz.digital – Inspire the future!