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WordPress – The Leading Content Management System (CMS)

WordPress is one of the world's most popular content management systems (CMS) and is used by more than 40% of all websites on the internet. It was launched in 2003 by Matt Mullenweg and Mike Little as open-source software and has since evolved into the largest and most versatile platform for creating and managing websites.

One major advantage of WordPress is its user-friendliness. Even without technical knowledge, users can quickly and easily create a website with WordPress. The platform offers an intuitive user interface that allows content to be edited via drag-and-drop. Themes enable quick customization of the design, and plugins allow for easy enhancement of the site's functionality.

WordPress is suitable for a variety of web projects, ranging from blogs and portfolios to corporate websites and online shops. Especially with the e-commerce extension WooCommerce, users can effortlessly integrate an online store that supports all standard payment methods and shipping options.

Due to the open-source nature of WordPress, there is a vast community of developers and designers who are constantly creating new themes, plugins, and updates. This allows users to easily personalize their websites and equip them with features such as SEO optimization, social media integration, and security measures.

Another advantage of WordPress is its search engine friendliness. With the right plugins and settings, the visibility of a website in search engines like Google can be significantly improved. Moreover, WordPress is future-proof due to its regular updates and support for modern web technologies.

In summary, WordPress is a powerful, flexible, and user-friendly solution for creating websites. Whether for small blogs, large corporate sites, or complex e-commerce platforms – WordPress provides everything needed for a successful online presence.

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Glossary list

Glossary list

Glossary list

Advertising contacts

Advertising contacts

Advertising contacts refer to the number of touchpoints between an advertising message and potential customers. They measure how often people see or hear an ad, regardless of whether they respond to it. Advertising contacts are important for assessing the reach and effectiveness of advertising campaigns, as they indicate the visibility of the advertisement.

Advertising contacts

Advertising contacts

Advertising contacts refer to the number of touchpoints between an advertising message and potential customers. They measure how often people see or hear an ad, regardless of whether they respond to it. Advertising contacts are important for assessing the reach and effectiveness of advertising campaigns, as they indicate the visibility of the advertisement.

Advertising contacts

Advertising contacts

Advertising contacts refer to the number of touchpoints between an advertising message and potential customers. They measure how often people see or hear an ad, regardless of whether they respond to it. Advertising contacts are important for assessing the reach and effectiveness of advertising campaigns, as they indicate the visibility of the advertisement.

Advertising contacts

Advertising contacts

Advertising contacts refer to the number of touchpoints between an advertising message and potential customers. They measure how often people see or hear an ad, regardless of whether they respond to it. Advertising contacts are important for assessing the reach and effectiveness of advertising campaigns, as they indicate the visibility of the advertisement.

Advertising effect

Advertising effect

Advertising effectiveness describes the influence that advertising has on the behavior, perception, and purchasing decisions of the target audience. It is determined by various factors such as message, medium, frequency, and creativity. Effective advertising effectiveness increases brand awareness, customer loyalty, and sales figures by attracting attention and creating positive associations.

Advertising effect

Advertising effect

Advertising effectiveness describes the influence that advertising has on the behavior, perception, and purchasing decisions of the target audience. It is determined by various factors such as message, medium, frequency, and creativity. Effective advertising effectiveness increases brand awareness, customer loyalty, and sales figures by attracting attention and creating positive associations.

Advertising effect

Advertising effect

Advertising effectiveness describes the influence that advertising has on the behavior, perception, and purchasing decisions of the target audience. It is determined by various factors such as message, medium, frequency, and creativity. Effective advertising effectiveness increases brand awareness, customer loyalty, and sales figures by attracting attention and creating positive associations.

Advertising effect

Advertising effect

Advertising effectiveness describes the influence that advertising has on the behavior, perception, and purchasing decisions of the target audience. It is determined by various factors such as message, medium, frequency, and creativity. Effective advertising effectiveness increases brand awareness, customer loyalty, and sales figures by attracting attention and creating positive associations.

WhatsApp

WhatsApp

WhatsApp – The most popular messaging app in the world

WhatsApp is one of the leading messaging apps worldwide and was founded in 2009 by Jan Koum and Brian Acton. Since its acquisition by Facebook (now Meta) in 2014, WhatsApp has become an essential communication tool for millions of users worldwide. The app serves as a central platform for individuals and businesses to exchange messages, images, videos, and voice messages.

WhatsApp offers a user-friendly interface that allows for quick and easy communication with friends, family, and colleagues. Notably, it features end-to-end encryption, which ensures that only the sender and the recipient can read the messages, thus protecting users' privacy. WhatsApp is available on various platforms, including Android, iOS, and web, allowing users to communicate across devices.

Another standout feature of WhatsApp is the ability to create groups. These groups allow for chatting with multiple people simultaneously, which is particularly useful in professional and family contexts. Additionally, users can make voice and video calls via WhatsApp, making the app a comprehensive communication solution.

For businesses, WhatsApp offers a tailored solution with the WhatsApp Business version, enabling companies to communicate directly with customers. Features such as automated greeting messages, catalogs, and the ability to organize messages enhance customer service and communication.

WhatsApp has continuously evolved, introducing new features like status updates that can be shared similarly to other social networks, as well as payment integration in some countries.

Overall, WhatsApp remains one of the most important communication tools in digital everyday life. With its ease of use, security, and ongoing development, it has established itself as indispensable for modern communication.

WhatsApp

WhatsApp

WhatsApp – The most popular messaging app in the world

WhatsApp is one of the leading messaging apps worldwide and was founded in 2009 by Jan Koum and Brian Acton. Since its acquisition by Facebook (now Meta) in 2014, WhatsApp has become an essential communication tool for millions of users worldwide. The app serves as a central platform for individuals and businesses to exchange messages, images, videos, and voice messages.

WhatsApp offers a user-friendly interface that allows for quick and easy communication with friends, family, and colleagues. Notably, it features end-to-end encryption, which ensures that only the sender and the recipient can read the messages, thus protecting users' privacy. WhatsApp is available on various platforms, including Android, iOS, and web, allowing users to communicate across devices.

Another standout feature of WhatsApp is the ability to create groups. These groups allow for chatting with multiple people simultaneously, which is particularly useful in professional and family contexts. Additionally, users can make voice and video calls via WhatsApp, making the app a comprehensive communication solution.

For businesses, WhatsApp offers a tailored solution with the WhatsApp Business version, enabling companies to communicate directly with customers. Features such as automated greeting messages, catalogs, and the ability to organize messages enhance customer service and communication.

WhatsApp has continuously evolved, introducing new features like status updates that can be shared similarly to other social networks, as well as payment integration in some countries.

Overall, WhatsApp remains one of the most important communication tools in digital everyday life. With its ease of use, security, and ongoing development, it has established itself as indispensable for modern communication.

WhatsApp

WhatsApp

WhatsApp – The most popular messaging app in the world

WhatsApp is one of the leading messaging apps worldwide and was founded in 2009 by Jan Koum and Brian Acton. Since its acquisition by Facebook (now Meta) in 2014, WhatsApp has become an essential communication tool for millions of users worldwide. The app serves as a central platform for individuals and businesses to exchange messages, images, videos, and voice messages.

WhatsApp offers a user-friendly interface that allows for quick and easy communication with friends, family, and colleagues. Notably, it features end-to-end encryption, which ensures that only the sender and the recipient can read the messages, thus protecting users' privacy. WhatsApp is available on various platforms, including Android, iOS, and web, allowing users to communicate across devices.

Another standout feature of WhatsApp is the ability to create groups. These groups allow for chatting with multiple people simultaneously, which is particularly useful in professional and family contexts. Additionally, users can make voice and video calls via WhatsApp, making the app a comprehensive communication solution.

For businesses, WhatsApp offers a tailored solution with the WhatsApp Business version, enabling companies to communicate directly with customers. Features such as automated greeting messages, catalogs, and the ability to organize messages enhance customer service and communication.

WhatsApp has continuously evolved, introducing new features like status updates that can be shared similarly to other social networks, as well as payment integration in some countries.

Overall, WhatsApp remains one of the most important communication tools in digital everyday life. With its ease of use, security, and ongoing development, it has established itself as indispensable for modern communication.

WhatsApp

WhatsApp

WhatsApp – The most popular messaging app in the world

WhatsApp is one of the leading messaging apps worldwide and was founded in 2009 by Jan Koum and Brian Acton. Since its acquisition by Facebook (now Meta) in 2014, WhatsApp has become an essential communication tool for millions of users worldwide. The app serves as a central platform for individuals and businesses to exchange messages, images, videos, and voice messages.

WhatsApp offers a user-friendly interface that allows for quick and easy communication with friends, family, and colleagues. Notably, it features end-to-end encryption, which ensures that only the sender and the recipient can read the messages, thus protecting users' privacy. WhatsApp is available on various platforms, including Android, iOS, and web, allowing users to communicate across devices.

Another standout feature of WhatsApp is the ability to create groups. These groups allow for chatting with multiple people simultaneously, which is particularly useful in professional and family contexts. Additionally, users can make voice and video calls via WhatsApp, making the app a comprehensive communication solution.

For businesses, WhatsApp offers a tailored solution with the WhatsApp Business version, enabling companies to communicate directly with customers. Features such as automated greeting messages, catalogs, and the ability to organize messages enhance customer service and communication.

WhatsApp has continuously evolved, introducing new features like status updates that can be shared similarly to other social networks, as well as payment integration in some countries.

Overall, WhatsApp remains one of the most important communication tools in digital everyday life. With its ease of use, security, and ongoing development, it has established itself as indispensable for modern communication.