ACE, Auto Club Europe
Members and interested parties want to receive answers to their questions and see comments appreciated in response. It's about the community engaging in exchange.
Customer
ACE
Industry
Auto Club
Service
Community management
Content Creation
Runtime
since 2024
Overview
Communication at eye level builds trust – and that is essential for a strong brand. Professional community management and creative content creation on the Meta channels Instagram and Facebook are our main tasks.
Challenge
As always, our tasks initially include a comprehensive familiarization with the brand, the company, and their target audiences. In partnership with the client, we develop conceptual ideas and approaches and create posts and ads from them.
solution
A strong social media community thrives on active interaction and genuine engagement. And there is a lot to be done here at ACE. Automotive or mobility topics are often very emotional. It is important to interact with empathy, objectivity, and friendliness.
result
We collaborate with the ACE news desk and are constantly working each week to develop creative implementations for the community, making the brand more visible and relevant.