The Inhouse Consulting Network represents the association of the in-house consulting units of more than 30 top companies in Germany – from Deutsche Bahn and Deutsche Bank to Siemens, Volkswagen, EON, and many other major players in the German industry and services. The network’s main objective is to represent the interests of in-house consulting and to offer a strong mandate in the digital world compared to the external consulting companies.
From 2018, the online presence of the Inhouse Consulting Network at www.inhouse-consulting.de has been completely relaunched. From logo design to the complete repositioning of the network on the Internet. Representing 30 companies is not easy, even if none of the corporate colors of each participating companies should be used. There is not much left to work with.
Therefore, the online visibility needed to be increased. We started in 2018 with top SEO results and a presentation that puts in-house consultants at the center of the website. Until today, we manage the ICN’s online presence.