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    • Content

      The outstanding content made for our clients’ brands and products are the basic elements of modern communication. We create content or deal with the perfect staging of existing content.

    • Graphics

      Layout and artwork is an essential part of the work at dietz.digital. Our graphic designers create various artworks, design experiences and develop information architectures.

    • Performance

      Website, App, Search, Marketing Automation, Programmatic or Push. Many disciplines help enormously to generate reach or ensure visibility.

    • Social

      Stories, posts etc. are created and developed in the agency. From creation, influencer management and, targeting/re-targeting/ad management to evaluation.

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      Innovative PIM-system at flatrate pricing. Rights-management, individual output-formats and import options from global sources.

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      Media-Asset-Management at it’s best. Easy to handle but loaded with features. Individual Download-formats for every need.

    • dynamicPLAN®

      Content-Workflow-Management for field worker jobs/tasks or in partnership with service providers incl. full control of budgets.

    • dynamicEXPERT®

      iOS/Android App amplifies our DAM-system. Make pictures in stores or at events, qualify them and synchronize with dynamicDAM®.

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      iOS/Android App extends our PLAN-system. Delegate store appointments, include sales details and synchronize it with your headquarter.

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Curél Website UK/US

Curél, KAO’s Japanese skincare brand, has so far been active and well-known mainly in the Asian region. In addition, there is a brand area in the US, where the market positioning does not correspond to the brand’s actual product. For Curél, the task was to design and implement the website for the UK and US. Also, this implement should be considered as a guideline for internal development based on the Adobe Experience Cloud.

In addition to the creative work, the main task was to develop the information architecture. We set up the SEO concept, used wireframes, and pixel-precise specifications to deliver the basic work for the global teams.

As an agency, dietz.digital was entrusted with analyzing the results of the development work and providing technical feedback. An essential part of the work was connecting with teams in the US, UK, DE and Japan for a successful global implementation and coordination.

You have questions about this project?


KundeKAOJahr2019ProjektCurel Website UK/US

Curel Website UK/US

Moodboard Curél Website UK/US

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